The Author

I am the master of my fate, the captain of my soul” – William Ernest Henley



The Author – Jon Beguiristain

Engineer, business professional and dedicated employee..

A truly believer in people interactions, and face to face contact. Personal interactions are enrichment opportunities.

Only goal to share insights and opinnion on Business related topics with a Technology perspective.


Telecom professional with a deep understanding of ICT landscape. Have been successful engaging customers at CxO level on basis of Value Proposition in several countries. Enjoys working in customer facing roles, organized in a highly proactive and demanding group of people.

Extensive educational and international experience with fluency in three languages (English, Spanish and French). Having worked in different geographies including Europe, South America and Asia. Selected to be part of Ericsson’s high potential leaders program – Excellerate Global Management Program (


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